Emergency Risk Communication for Public Health Professionals
On Demand
Course Overview
Course Quality Rating
TBD
Course Description
This course is provided by Northwest Center for Public Health Practice and will require a secondary login and/or registration.
If you work in public health, during a crisis or emergency, you will likely become a risk communicator, even if your job description does not include public information or media relations. Effective communication is vital to protect the community's health. Communication with the public and the media in an emergency presents unique challenges. People are highly emotional. They want to know what happened and who is responsible. Most importantly, people want to know what they can do to protect themselves and their loved ones. Yet the unexpected and chaotic nature of emergencies often makes it difficult to answer the public and the media’s demand for information and reassurance.
In this 2.5 hour course, you’ll learn how to plan for an emergency, create effective messages, and interact with the media and community in times of crisis.
Click the LAUNCH button below to start or be taken to the course.
Target Audience
This course is designed for public information officers and communication specialists, health care professionals, public health professionals, and public health students.
Learning Objectives
Having completed this course, the learner will be able to:
List some common reactions exhibited by the public during public health emergencies
Identify some effective communication strategies that can be used during public health emergencies
Communicate with the news media more effectively during public health emergencies
Work with the community more effectively during periods of heightened emotion
Participate in planning processes that can help your organization be better prepared for communicating during an emergency
Council of Linkages Core Competencies for Public Health Professionals (COL)/COL Tier(s)
3B4. (Tier 2): Uses a variety of approaches to disseminate public health information
3B5. (Tier 2): Presents demographic, statistical, programmatic, and scientific information for use by professional and lay audiences
3C1. (Tier 3): Ensures that the health literacy of populations served is considered throughout all communication strategies
3C2. (Tier 3): Communicates in writing and orally, in person, and through electronic means, with linguistic and cultural proficiency
3C4. (Tier 3): Ensures a variety of approaches are considered and used to disseminate public health information
3C6. (Tier 3): Applies communication and group dynamic strategies in interactions with individuals and groups
Professional/Disciplinary Competencies
CDC, Public Health Preparedness and Response Core Competency Model
Communicate and Manage Information
2.1 Manage information related to an emergency
2.2 Use principles of crisis and risk communication
CDC, PHP Capabilities
Capability 4. Emergency Public Information and Warning
Function 5: Issue public information, alerts, warnings, and notifications
Format
Online/Self-study
Credit /CEU
None available
Duration
2.5 hrs.
Specifications
None listed
Course Publication Date
None listed
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